India’s Entertainment Super-app today announced its partnership with Samsung ‘My Galaxy’, the all-in-one entertainment app for Samsung smartphone users. The partnership will open up a new world of digital entertainment for Samsung smartphone users by giving them easy access to ZEE5’s vast content library available across 12 languages and genres. The digital content partnership will offer a seamless OTT experience to Samsung smartphone users and they will be able to access ZEE5 content from within the ‘My Galaxy’ app without installing the ZEE5 app separately.
Manpreet Bumrah, Vice President – Business Development & Commercial Head, ZEE5 India said, “With a wide range of entertaining content, ZEE5 with over 100+ originals across genres and languages, is India’s Entertainment Super App and largest original content producer. We are extremely delighted to have partnered with Samsung for their flagship ‘My Galaxy’ offering and we are confident that this synergy between the two iconic brands will further augment the entertainment quotient delivered for the audiences across Samsung devices anytime, anywhere.”
Pramod Mundra, Senior Director – Content & Services at Samsung India said, “Keeping in mind the evolving entertainment needs of Indian consumers, Samsung is delighted to bring exciting content from ZEE5’s bouquet of original shows, movies, Live TV channels, and catch-up TV on its ‘My Galaxy’ App. We are confident that this content will resonate well with our consumers and keep them entertained on their Samsung smartphones.”
Samsung smartphone users can for the first-time use ZEE5 directly without having to download the app from Google Play Store. Samsung smartphone users can simply register and start consuming ZEE5 content from within the Samsung ‘My Galaxy’ App. They can also subscribe to ZEE5 to stream premium content. Consumers get access to over 1.25 lac hours of great content in 12 languages across original shows, movies, Live TV channels, and catch-up TV.
‘My Galaxy’ app provides Samsung consumers in India exciting content to meet their growing entertainment needs. It offers a unique all-in-one experience including videos, music, games, news and personalized offers and updates.