Singapore’s top ticketed attraction in 2020 – ‘Walk of Lights’ from Christmas Wonderland; ticketing by BookMyShow

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Adding some much-needed cheer to an extraordinary year, festive attraction ‘Walk of Lights brought to you by Christmas Wonderland’ by Blue Sky Events Pte Ltd marked the onset of safe on-ground experiences for visitors.

Held at Gardens by the Bay between December 4th, 2020 and January 3rd, 2021, the month-long festival welcomed over 100,000 ticketed visitors, becoming the island city-state’s most loved and visited public event of the year.

Organised by Blue Sky Events Pte Ltd, the event was a 370-metre self-guided scenic tour featuring eight stunning light installations in brand new designs, including a stunning 17-metre tall Spalliera, a 40-metre long Path of Tranquillity, amongst other light installations.

To provide a top-notch experience to its visitors, ‘Walk of Lights brought to you by Christmas Wonderland’ followed all Safe Management Measures, which included a contactless ticketing system implemented and managed by BookMyShow, the leading global entertainment destination and ticketing system provider.

The event implemented contactless ticketing at the venue and used BookMyShow’s ticketing solution to allow people to scan a QR code at the venue and buy tickets in a few simple steps, without interacting with a human representative.

To ensure safe management measures were met, tickets were sold in multiple time slots of 30 minutes and limited to five people per group.

BookMyShow’s event manager system enabled the organiser to scan tickets while guests entered and exited the venue. The system can track the number of visitors at any given point on a real-time dashboard, providing event organisers the opportunity to monitor the occupancy within an event site closely.

Kevin SohKevin Soh, Executive Director, Blue Sky Events Pte Ltd, said, “Christmas Wonderland is thrilled to have been able to continue to bring festive joy with the Walk of Lights to over 100,000 visitors in Singapore, while maintaining safe management measures. We thank the BookMyShow team for their robust ticketing solutions, efficient technical support and contribution to the success of the event.”

 

image-Kenneth-Tan-CEO-–-South-East-Asia-BookMyShow-mediabrief.jpgKenneth Tan, CEO – South East Asia, BookMyShow, said, “We at BookMyShow, are truly honoured to have been the official ticketing partner for Singapore’s staple, must-see, year-end event, ‘Walk of Lights’. With several firsts executed at such a large scale, together with the good folks at Blue Sky Events, we are glad to have been able to provide a seamless, safe, socially distant yet absolutely enjoyable experience for scores of visitors at this festive attraction this year.”

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