Triller launches virtual dance and dandiya contest — #navratriontriller


Triller, a creator-led entertainment platform, is back with another engaging challenge, tapping into the celebratory spirit of Navratri, the joyous 9-day festival. To unite individuals, albeit digitally, the platform has kick-started an exhilarating #navratriontriller contest – encouraging individuals to showcase their power-packed garba steps, while using the app’s shuffle feature to flaunt their snazzy outfits.

Dancing to the tunes of Su Kare Che by The Bilz and Kashif, the challenge ends with a virtual passing of a dandiya to another, truly bringing alive the essence of the occasion.


Adding to the fervour, for each share and tag, participants have the opportunity to win exclusive merchandise. Currently, notable tastemakers have taken to the platform, to revel in the festivities by exhibiting their killer moves, in their own distinct style.

Available on Triller, is also an exclusive Navratri Trill Mix playlist, featuring foot-tapping, upbeat tracks to awaken the dancer in you. Offering friends with yet another chance to celebrate with gusto, the platform has launched a filter – that users can interact with to wish others!

image-Raj-Mishra-Head-Of-Triller-India-mediabrief.jpgRaj Mishra, Head of Triller India, said, “At Triller, though our roots are international, our heart is truly glocal! India, especially, is a culturally-lit landscape, boasting of such fascinating inter-region distinctiveness – that only motivates us to indulge in and define cultural moments, utilizing the capabilities of our platform.

“Underscored by this sentiment, we are thrilled to have initiated the #navratriontriller challenge. The response has been nothing short of phenomenal, and we are super kicked about what’s in store,” Mishra said.

Your thoughts, please