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HDFC Bank leads ‘BrandZ Top 75 Most Valuable Indian Brands’ ranking

WPP and Kantar released the 2020 BrandZ™ Top 75 Most Valuable Indian Brands ranking, as per the ranking retail and telecom brands have outperformed...
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SVOD platforms experience massive growth due to consumption surge of 82%...

Kantar, the world’s leading data, insights and consulting company, releases data on Online Video Consumption from its ICUBE report. The annual tracking study; considered...

Time spent on Instagram doubled, Facebook saw 35 % jump with...

In the wake of GOI banning 59 popular Chinese Apps, Kantar, the world’s leading data, insights and consulting company’s Web Audience Measurement (WAM) panel,...

BrandZ Top 100 Most Valuable Global Ranking reveals power of Tech:...

The world's most valuable brands have seen their total brand value increase by 5.9% despite the economic, social and personal impacts of COVID-19, according to...

Being housebound, consumers latch on to OTT Audio Streaming Apps –...

The COVID 19 crisis has changed an average Indian’s life. With schools and colleges being shut coupled with corporates and governments encouraging employees to...

Fewer than 30% of Indian women play any sports, reveals new...

New BBC research just  released virtually on the eve of Women's Day, shows almost three quarters of Indians think sport is important in their...
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Real-time measurement of OTT, Broadcast FM audiences on smart devices, from...

Kantar has partnered with VTION to roll out ‘OTT Audience Measurement’, and which they describe as ‘India’s first, real-time audience measurement solution that redefines...

BrandZ: Trust key to stability; Indian brands’ value grew 6% over...

India's most valuable brands, many of which have built their businesses through disruption, are now looking to capitalise on their achievements and invest in...

WPP, Facebook, Google, Kantar, LinkedIN, others co-found IRG for CMOs

A cross-industry initiative, the Institute for Real Growth (IRG), has been co-founded by a group of illustrious industry leaders as the first program of...