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Film, TV stars make #AllForKerala appeals on Star Network Network mobilises...

As beautiful Kerala reels under the devastation of its worst floods in a century, Star India has stepped up to donate to, and mobilise,...

Watch spectacular docu The President’s Bodyguard on Independence Day I am...

On Independence Day, National Geographic Channel will air The President’s Bodyguard, an exclusive documentary on one of the oldest regiments of the Indian Army....

Pay TV cord-cutters in US jump to more than 32% despite...

Some 12 years ago,  the content and communication head of a major tv broadcaster in India had declared very confidently, even dismissively while holding...

Star India has a heavy-metal haul of 20 at ABBYs

With a haul of 20 metals -- 1 gold, 6 silver, and 13 bronze -- the Star India Network emerged as the biggest winner...

Digital leader Hotstar to get on-ground at T20 World Cup

With the digital content and OTT platforms space in India hissing-spitting furiously, Hotstar, the undisputed market leader at this point in time on three...

Hotstar helps Dilwale write new chapter in digital film marketing

  Why Dilwale's focused, start-to-end strategy of content marketing and not archaic, blind-spot vanilla advertising amongst digital and online audiences is unique, and how its...

Funny lines from the AIB episode on Corruption

Some funny lines from the first episode of the welcome new genre-creating OnAir With AIB on hotstar -- I missed the telecast, but really,...

Will Facebook video ads hit digital content apps?

Facebook is gunning to pull TV ad spends to mobile through its GRP-based video ad sales play. So will Facebook video ads hit digital...