Facebook recently rolled out the redesigned Facebook Pages experience that makes it simpler for public figures and creators to build community and achieve their business objectives.
Facebook’s new update will now make it easier to navigate between a personal profile and public Page — including making it simple for people to see bios, posts and other important info.
Also, now Pages can discover and join conversations, follow trends, interact with peers and engage with fans. The dedicated News Feed will also suggest new connections — other public figures, Pages, Groups and trending content that a Page or public figure cares about.
To make Page conversations more visible to a wider audience and surfaced more frequently in their followers’ News Feed, comments from public figures will be bumped to the top of the comments section. People will also be able to follow Pages directly from comments and recommendations posts.
As part of the update to support richer, interactive conversations, Facebook is also introducing a new text-based Q&A format.
Facebook is removing Likes and focusing on Followers to simplify the way people connect with their favorite Pages. Unlike Likes, Followers of a Page represent the people who can receive updates from Pages, which helps give public figures a stronger indication of their fan base.
Improved Page Management Tools
Other features that facebook offers with this update are Improved Page Management Tools, Safety and Integrity Features. These features aim to detect activity that isn’t allowed on its platform including hate speech, violent, sexual or spammy content and impersonation.