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Duff & Phelps has announced findings from its IPL Brand Valuation Report 2019, a comprehensive study on brand values in the Indian Premier League (IPL).  The findings of the sixth edition of Duff & Phelps’ annual IPL study suggest an...
  Continuing the momentum from week 1, the action in VIVO IPL is getting hotter with every passing week. The first 2 weeks of the tournament had 345 million* viewers tuning in from across the country. This is 14% higher...
  IPL Official Partner TATA Motors will promote Harrier, their newly launched SUV, as their lead brand for the VIVO Indian Premier League 2019 which begins on 23 March. The recently launched Harrier will leverage the IPL platform to showcase...
  Here’s more testimony to the popularity and value marketers and brands are seeing in the upcoming VIVO IPL 2019: Viacom18’s flagship Hindi general entertainment channel COLORS is set to take part in the biggest cricketing phenomenon of the year....
  For India’s biggest, most iconic sports property of the year, Star Sports and BCCI have launched an interesting campaign that pits raw feisty youth against solid experience, and sweetly delivers the promise of the VIVO IPL 2019  -- it...