Ashish Bhasin, under whose leadership, Dentsu Aegis Network India is now the second largest Advertising & Media Group in India by revenue, having overturned the existing ranking for the first time in 80 years in 2017, two years ahead of target, and whose strong focus on key growth opportunities in Creative, Digital & OOH in the market has resulted in five consecutive years of organic revenue growth for the global business, has been named CEO, Dentsu Aegis Network, APAC. He was CEO, Dentsu Aegis Network Greater South, and with this appointment, we understand, is the first Indian to be included in the Global Leadership team at DAN.
Bhasin, an industry veteran with more than 30 years’ experience, joined Aegis Media in June 2008 and was tasked with launching the business in the market. His elevation to CEO – DAN, APAC, comes into effect immediately, and he will based in Singapore and will report into Takaki Hibino, Executive Chairman, Dentsu Aegis Network APAC. Takaki’s role as Executive Chairman, APAC remains the same, while Bhasin too will maintain his role as Chairman –Dentsu Aegis Network – India.
Anand Bhadkamkar, erstwhile COO India & CFO Greater South, has now been promoted to CEO, Dentsu Aegis Network India. Anand will continue to report to Ashish Bhasin in his new role.
Cements DAN’s recently announced Cluster Structure
This move further cements the recently announced Cluster Structure; Greater North, Greater South and ANZ in APAC, giving the markets and their leadership teams greater focus on identifying and moving into key growth opportunities.
Bhasin will focus on accelerating this growth while delivering greater operational rigor and leadership excellence across the region.
These changes reflect evolving market dynamics across the region, mitigating the disruption that new entrants, shifting consumer demands and technological evolution creates by focusing on delivering long-term, sustainable growth for DAN clients.
Takaki Hibino, Executive Chairman, Dentsu Aegis Network APAC, said, “Ashish’s appointment is critical for the region; enabling the markets to focus on client needs and growth opportunities while delivering operational rigor for the business.
“He was a clear candidate from the start with a proven track record of delivering long-term and consistent growth. Under his leadership, the business in India is now the second largest Advertising & Media organisation by revenue in the market.
“His long-term vision coupled with his acumen for identifying an opportunity is one of the best in the business, and I am delighted he will join me in leading the business in APAC,” Hibino said.
Ashish Bhasin, CEO, Dentsu Aegis Network APAC, said,“I am thrilled to be taking on this new role within the APAC region. There has never been a more exciting time to be in this business; our competitive landscape is becoming more complex and fragmented while our clients are crying out for long-term vision and simplicity.
“We have to keep their needs as our North Star whilst delivering long-term, sustainable growth for our business.
“We are in a unique position to build propositions around our client needs, and I look forward to this next chapter in the transformation journey of this region,” Bhasin said.
“I look forward to embarking upon a new chapter in my career and work with Ashish as the Chairman of India to continue building DAN into the country’s most innovative, future-proofed market-leading network.
“Our One P&L philosophy and our leadership status in Digital sets us up in the best position versus our competitors,” Bhadkamkar said.
Masaya Nakamura, is now CEO – Global Client Solutions
DAN also announced that Masaya Nakamura, Deputy Chairman & Chief Growth Officer, APAC, has taken a new role as CEO, Global Client Solutions, Dentsu Aegis Network, based in Tokyo. He will remain on the Global and APAC Executive.
Prakash Kamdar is CEO DAN Singapore
Prakash Kamdar, CEO, Isobar Singapore has been promoted to CEO, Dentsu Aegis Network Singapore.
(Images courtesy DAN)