Arthritis is an issue that has plagued the majority of the population across the world and is commonly faced by people who exceed a particular age limit. Arthritis is the swelling and tenderness of one or more of the joints and can aggravate having serious repercussions if not treated on time. The main symptoms of arthritis are joint pain and stiffness, which typically worsen with age.
There is a saying that Prevention is better than Cure and hence to spread this awareness and educate people further, on the occasion of World Arthritis Day, Ascent Meditech Limited, a leading player in Orthopedic Soft Goods, Mobility, Wound-care and Healthcare products, brings to you the Flamingo range of products that are used particularly for treating such problems.
Popular Flamingo products that are used in the advent of arthritis include Knee Cap, Diabetic Socks & Heat Belt. While Knee Cap offers mild compression and supports the knee joint, Diabetic Socks provides extra cushioning and comfort. Flamingo Heat Belt, the flagship product of Ascent Meditech Ltd. is also recommended for people suffering from arthritis and joint pain.
Rajiv Mistry, Founder & MD, Ascent Meditech Ltd., said, “On the occasion of World Arthritis Day, make Flamingo your family brand Choice and pledge to live a healthy and active life by gifting active lifestyle to your near and dear ones. It is important that people change their overall lifestyle so that chances of welcoming arthritis are reduced. Practicing the right posture, undertaking regular exercises, using support products, if required are few solutions that go hand in hand in our fight to prevent arthritis. Also since the month of Oct 2019 marks the start of the festive season in India, Flamingo introduces ‘Gifting Active Lifestyle’ to friends, family, near and dear ones considering it is season of giving, love, care, and celebrations”
Flamingo’s range of active lifestyle products can be used by people across all age-groups for regular day-to-day activities; be at home or at work. Prominent products offered by Flamingo include Cold Therapy range (Cool Pack, Hot & Cold Eyes Mask & Cool Eyes), Premium Thigh Support, Premium Calf Support, Premium Elbow Support, Premium Exercise Band, Waist Trimmer, Exercise Cycle and Premium Anklet.
Premium Thigh Support is recommended in sports injury & post-surgical rehabilitation care. It offers relief in pain and inflammation. It has a simple pull-on application and allows easy knee movement. Premium Calf Support is designed for injured or weak shin and calf. It provides compression & support over calf muscles & shin. It increases blood circulation and minimizes the risk of future injuries.
Premium Elbow Support provides relief from the pain associated with old age, sports injury, etc. It retains heat & uniform compression that helps to reduce pain. It has a specially knit design at the joint region for better flexibility. It has easy elbow movement and better comfort. Premium Exercise Band are quality products used to strengthen, tone, shape muscles as well as rehabilitation of muscles. They offer easy & affordable aid to increase strength, stamina, and coordination. They are light in weight, compact and portable. They come in 5 different resistance levels identified by colours.
Waist Trimmer helps to reduce excess weight and reduces unwanted inches. It supports the abdomen & captures body heat produced during exercise & increases perspiration around the waistline. It may be worn undetected under clothing. It is quick and easy to wear. It is an economical way to reduce excessive weight over the abdominal region. Exercise Cycle helps to strengthen, tonearm & leg muscles as well as for coordination & rehabilitation purposes. It is easy to assemble and disassemble.
It can be stored anywhere at home/ clinic. It has anti-skid rubber bottom; top-adjusting tension knob to change pedal resistance. It is light in weight. Premium Anklet is recommended in edema, sports injury, mild to moderate sprains & strains and old age. It reduces travelling & provides comfort. It has a specially knit design at the joint region for better flexibility. It snugly fits the ankle and has a simple pull-on application.
The Company has appointed Bollywood superstar Hrithik Roshan as the brand ambassador for their flagship brand ‘Flamingo’. Adhering to international certification standards for medical products, the Flamingo range of 320+ products, are accepted by consumers in 47+ countries globally. The epitome of super-human fitness and dancer par excellence, Hrithik Roshan unveiled the teaser of a new consumer awareness campaign titled ‘An Aid for a New Life’ marking his brand endorsement of Flamingo Orthopedic Soft Goods, Mobility, Wound-care and Healthcare products.
The Company has launched its e-commerce platform www.flamingohealth.com making its flagship brand Flamingo products available anytime, anywhere across the country. The Company’s e-commerce platform flamingohealth.com will initially focus on 125 products (available in multiple SKUs) out of the total portfolio of over 320+ products. The product mix maintained for the e-commerce platform comprises OTC as well as RX products, with the majority being OTC products.
The product range is segregated into 7 categories: Comfort Range: For Back, Shoulder, Arm, Leg, Knee, Ankle, Compression Aids and Splints; Premium Range: Regular Premium, Neoprene; Lifestyle Range: For Heat Therapy, Cold Therapy, Back Rest, Cushions, Sports; Pediatric Range: For Kids; Wound-care Range: Bandages for everyday use; Mobility Range: Crutches, Walkers; Footcare Range: Heel Cushions, Medial Arch Support. Products across the 7 categories are available at a discount of 10% to the MRP. Ascent Meditech has tied up with FedEx for product fulfillment across the length and breadth of the country.
There is a flat 10% discount for all purchases made on www.flamingohealth.com. On purchase of Rs. 200 and above, consumers need not pay any Delivery Charges.
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